Yes, already. The holiday shopping season is just around the corner and if your brand isn't already thinking about how to market to your consumers this holiday you're already behind. The good news is you've still got plenty of time to order custom shopping bags, print up coupons, and decide what kind of killer deals will get [...]
Plastic bag bans are sweeping the country. From California to Connecticut and everywhere in between, governments are banning the use of disposable plastic bags over concern for the environment. Whether you live in an area where one-time use bags are banned or just in a city where you get literally nickel and dimed for each [...]
It's one of our favorite days of the year! Forget Black Friday and Cyber Monday (okay, don't forget them...) - Small Business Saturday is one of the noblest concepts in retail. Sponsored by American Express, SBS began in 2010 with the simple mission of getting more people to shop locally over Thanksgiving weekend. And it worked! By [...]
September is one of the most important marketing months of the year. The month marks the beginning of fall and is also the best time to solidify marketing plans for the rest of the calendar year. Kids are back in school, professionals are back from vacation, and it's the best time to hunker down and [...]
 We don't usually like to toot our own horns (okay, maybe a little bit...) but when a client tells us they're happy it makes us happy, too. We recently got a sweet email from a new client, Rachel Pradhan of The Pradhan Studios. She'd ordered some fabulous custom paper bags from us recently and was delighted [...]
Answer: Yes. Especially if you're a small business owner, you're probably too caught up with keeping the wheels greased and the sales moving to worry too much about marketing your business, particularly when business is good. But there are dozens of marketing opportunities you could be leveraging each and every day and many of them [...]
Summer is one of the most neglected marketing opportunities. We get it! The sun is shining, your kids are out of school, you've got vacations planned. But if you own a business you owe it to your brand to take advantage of one of the slowest marketing periods of the year because other businesses aren't. Now's [...]
There are right around 80 million millennials in the United States alone. That's a huge market! This group of consumers is discerning, skeptical, and willing to pay more for better products. Your marketing should reflect their tastes and desires and meet them where they are. If you're not already marketing with millennials in mind you're [...]
PPAI is the largest organization of promotional marketers in the world. It stands for Promotional Products Association International and they're sponsoring this year's "Promotional Products WORK Week!" From April 21-25th, promotional products will be highlighted at a number of industry events and trade shows and in general, it's a great time of year to remind [...]
There are many reasons a business decides to print custom promotional bags to give away to customers. Not only are giveaways statistically proven to work, they help build brand recognition and fuel customer loyalty to your company. If you've had hundreds or even thousands of giveaway bags printed up and you're just not sure how [...]