It’s that time of year again – 2013 trade shows are revving up and you’ve got a brand new marketing plan in place. You know you want to order some giveaways to help build brand recognition but you’re not sure just what to get. Here are just a few reasons cotton tote bags, though slightly more expensive than other bags, make excellent corporate giveaways and the answer to everyone’s number one question: what makes them worth the cost?
Cotton Bags are GREEN:
Entrepreneur magazine surveys suggest 61% of all small business owners are actively working to make their business more environmentally conscious – going green is more than just a trend! Cotton tote bags as giveaways are made from eco-friendly materials and they’re durable, too. Giving away cotton bags at this year’s conference or with purchases is great for branding but it also ensures your customers won’t be creating waste with your giveaway.
Cotton Bags are REUSABLE:
Sure, plastic bags are convenient and yes, your customers may get more than one use out of a rope-handled tote but if you’re going to invest in branding materials you may as well spend your marketing money on long-lasting takeaways. Cotton totes are totally reusable, most are washable, and they’ll literally last for years. Giving a client a branded pencil means they’ll throw it out once they use it up – giving branded promotional bags means your logo’s going to stick around. Cotton tote bags have longevity which means increased ROI for your marketing dollars.
Cotton Bags are COMPLETELY CUSTOMIZEABLE:
Whose logo doesn’t look better in full color? Cotton toes allow for truer, richer colors than most plastics and it’s easier than ever to use whatever image you like for branding. In many cases cotton bags’ handles can be matched to the feature image, too!
Cotton Bags are IMPRESSIVE:
What better way to show-off to a new client or reward your employees for a job well done than by giving a subtly branded gift that they’ll actually be glad to receive? Choosing cotton tote bags makes it clear you value form and function and proves you don’t simply stop with the cheapest option. Though they look expensive, custom cotton bags are typically far more affordable than most business owners realize – they’re the perfect solution for making a good impression without breaking the bank.
If you’ve got questions about your customization options or pricing on your next order of promotional bags contact The Bag Ladies today. Cotton tote bags aren’t your only option, of course, but they may be just right for your 2013 marketing plan!